Mom and Daughter Baking NOW Natural Foods

Wholesome Foods for a Healthy Lifestyle

natural foods

When you invest in wholesome, natural foods your return is a fulfilling, vibrant life, something you can’t put a price on. At NOW our commitment to flavor and quality – without ignoring your budget – makes including healthy whole foods and organic foods in your life a lot easier.

Featured Recipe & Video

Vegan Wild Rice Soup

Hearty, healthy, warm and filling, our Vegan Wild Rice Soup is true comfort food for those brisk autumn and winter days.

vegan wild rice soup recipe featured image

Spotlight Product

Q Cups™ Savory Garlic & Mushroom

Quinoa in a cup!

q cups mushroom garlic
BetterStevia®

BetterStevia®

Ready to experience just how sweet eating healthy can be? Then you’re ready for BetterStevia®, one of the best sugar substitutes available today!

Ellyndale® Foods

Ellyndale® Foods

Welcome to Ellyndale® Foods, where our mission and passion is great-tasting, healthy foods that are natural, organic, non-GMO, and full of delicious flavor and freshness.

Living Now®

Living Now®

Living with food allergies is a lot easier with Living Now®’s selection of allergy-friendly foods.

NOW Real Food®

NOW Real Food®

At NOW Real Food® we’re bringing people back to nature and nutrition with our outstanding selection of natural, non-GMO foods that are totally real.

NOW Real Tea®
NOW Real Tea®

NOW Real Tea®

Forget about those unhealthy energy drinks and vitamin shakes that don’t live up to their own hype. For a truly healthy and enjoyable beverage look no further than NOW Real Tea® herbal and green teas.

Quality & Safety

When it comes to natural foods, NOW ensures that quality is always the main ingredient.