Manufacturer of Natural Products That Empower People to Lead Healthier Lives
Nutrition for Optimal Wellness
NOW in the Media

Lately, we’ve noticed a trend. NOW products seem to be showing up more frequently on television, the big screen, in magazines, webcasts, and other forms of mainstream media. We’re thrilled to see NOW products being used all over the world, as it proves that we’re accomplishing our mission of empowering people to lead healthier lives. As these sightings are brought to our attention, we’ll be sure to post them here, in this special “NOW in the Media” section of our website.



Celebrity Lupita Nyong’o’s 6 Must-Have Products include NOW® Solutions Avocado OilInStyle Magazine




NOW is a huge success in Sparks, Nevada - The Daily Sparks Tribune




US Weekly featured NOW® Solutions Avocado Oil in a beauty roundup of best oils to use for various skin problems. Click for larger pdf 



Mother Earth Living article, About Faces, with NOW product reference.  Click for pdf 


NOW Foods to be non-GMO by 2014 - copyright

NOW Foods: Our entire food line will be non-GMO by year’s end. View complete story.

Living Now Blueberry Pancakes on WGN

NOW Foods R & D Corporate Chef Suzy Singh demos recipes using our new Living Now line of gluten-free and allergen-friendly foods on WGN News. View Suzy's segment

NOW Foods R & D Corporate Chef Suzy Singh demos recipes using NOW Real Food® products on WCIU’s “You & Me This Morning." View Suzy's segment

Segment on FOX 5 in San Diego promotes NOW L-Carnitne as a supplement to use for the Rock and Roll Marathon. View the FOX 5 segment


NOW Vitamin D3 is highly rated. Read more.


A NOW Sports product, Whey Protein Isolate, is mentioned in a story in the Examiner titled, "Five best ways to blast belly bulge, from workouts to wonder foods". Read story

Nevada Governor mentions NOW in speech (see pg 7)

Manufacturing added to Sparks facility

Nutra Ingredients announces NOW Nevada facility



Vegetarian Times' Buzz Feed does a taste test on NOW Crunchy Clusters, Pumpkin Crunch. Click for pdf 



Feelin' Groovy Tea one of Mother Earth Living's favorite teas. Click for pdf 

Click here for Feelin' Groovy Tea information.

Vegetarian Times - December 2012

NOW® Real Teas featured in December 2012 issue of Vegetarian Times as one of their "Fresh Finds". Click for pdf 

NOW® Tea Tree Oil mentioned as help for dandruff in Jan/Feb Vegetarian Times. Click for pdf

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NOW CEO, Al Powers quoted in Chicago Tribune article about fiscal policy in 2013



Governor Sandoval Announces 100 Jobs for NOW Sparks Facility




NOW Pea Protein featured on the Today Show nutrition segment


Quality_affordable_jim_e.jpg interviews Jim Emme, president of NOW Foods 


Still shot from video of NOW on Fox regarding Free trade expansioin.

NOW on Fox News regarding Expanded Trade Agreement


3341 NOW Foods Nutritionist, Neil Levin, discusses the benefits of Superfruits in a Whole Foods article.

2918 NOW is quoted on the Natural Products INSIDER website, in an article concerning Probiotics products.

1230 NOW products are praised on the Go Dairy Free website for disclosing on each product label whether the contents are dairy-free or not.

hot_cocoa_banner.jpg NBC's Today Show (aired 1/3/10) tested several Hot Chocolate/Cocoa mixes and chose NOW as the most "chocolatey".

6980 ABC's report on the addictiveness of junk food shows the benefits of NOW Stevia.
NOW Food's Stevia products are dietary supplements and not foods.

6908 For interesting information on Agave, Stevia and Xylitol click on this link. NOW offers Agave Syrup, Stevia in packets, powder and liquid and Xylitol in packets and 1 & 2.5 lb bags.

6980 Megan Fox with NOW B-12
Megan Fox is photographed after shopping for NOW's B-12 energy product.

NOW products featured on The Today Show