
Retailer Tools & Training
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Welcome NOW Retailers!
This ONE-STOP SHOP RESOURCE PAGE provides links and short explanations to all the valuable information on the NOW Foods website to help you educate yourself, train your staff and assist your store customers!
If you have questions or would like more information please contact us!

NOW offers a variety of excellent online and audio training programs ranging from product info seminars to certificate-based study courses. All programs are FREE to NOW Retailers unless otherwise indicated.
Audio Presentations by author and lecturer, Marcia Zimmerman
A series of eight individual audio presentations by internationally-acclaimed author and lecturer, Marcia Zimmerman. Based on the book 7-Syndrome Healing, authors, Marcia Zimmerman, M. Ed., CN and Jayson Kroner, CSN, these presentations will take you on an in-depth journey covering over 130 of the most effective and beneficial dietary supplements that help stop the progression of health problems in seven major body systems. These presentations are very informative on their own but also serve as a complementary "graduate level" review of the NOW University 7-Syndrome Healing course. For those who want more in-depth information on the seven body systems, Marcia has expanded the content of the book for this audio lecture series. More. . .
Free Monthly Webinars
The Nutrition for Optimal Wellness webinar program is a series of FREE liveWebinars presented by Marcia Zimmerman and hosted by NOW Foods. This program was designed to educate retailers and consumers across the nation to help them make informed decisions about health and dietary supplements. Each presentation lasts approximately 60-minutes and addresses variety of health issues. Presentation is followed by an open Q & A session. Free to NOW Retailers and consumers. Register Today!
Free Monthly Webinar REPLAYS
If you've missed our FREE monthly webinars, that's OK because we record all of our webinars and post them online so you can listen to them at your convenience. We offer a variety of topics ranging from anti-aging to inflammation to the truth about high fructose corn syrup. Each recorded presentation featuring Marcia Zimmerman lasts approximately 60-minutes and is chock-full of excellent information that you will not want to miss! Free to all! Listen Now!
NOW University Course NU001: 7-Syndrome Healing
A very popular online self-study course based on the book 7-Syndrome Healing by Marcia Zimmerman, M.Ed., CN and Jayson Kroner, CSN. This course teaches the basics of core vitamins, minerals and other natural comnpounds that are important to anyone seeking to prevent the seven syndromes and live a long, healthy life. Free to NOW Retailers and their staff. A valid NOW customer number is required to register for this course. Upon completion, each student is awarded a completion certificate and lapel pin. Register Today!
NOW University Course NU002: The Fundamentals of Sports Nutrition
An online self-study course for the retailer who carries a few or many NOW sports products. This course was designed to educate NOW retailers about Sports Nutrition and the NOW products available to fulfill the needs of your customers from the everyday exercise enthusiast to the more serious athlete. Course content was written by Jayson Kroner, CSN, co-author of the 7-Syndrome Healing book. Register Today!
NOW University Course NU003: 7-Color Cuisine
This online course is based on Marcia Zimmerman's most recent book, 7-Color Cuisine. This course will introduce you to the powerful phytonutrients found in a variety of colorful foods. You will learn that the rainbow colors found in foods contain healing nutrients that may be our greatest preventive tool against disease. Through a series of video lessons we invite you into the kitchen where you will learn through recipes and video demonstrations how to pack nutrition into your diet just by adding color to your daily menu. The 7-Color Cuisine plan is for all of us who want to improve our diets but don't know where to begin. Register Today!
NOW University Course NU004: Brain-Boosting Supplements
This course is based on the book, The Users Guide to Brain-Boosting Supplements, written by James Gormley and the late Shari Lieberman, Ph.D, C.N.S., F.A.C.N.
If you want to learn more about protecting yourself from age-related memory decline, then this is definitely the course for you! As you will learn, science has proven that a well-designed nutritional supplementation regimen along with a healthy diet and sensible exercise program, significantly boosts brain performance and memory. Register Today!
If you want to learn more about protecting yourself from age-related memory decline, then this is definitely the course for you! As you will learn, science has proven that a well-designed nutritional supplementation regimen along with a healthy diet and sensible exercise program, significantly boosts brain performance and memory. Register Today!
Product Seminar Archives
If you'd like to learn more about a variety of NOW products and NOW Foods' commitment to quality, check out our product seminar archives. From Celadrin® to Enzymes to Liver Detoxifier & Regenerator, each seminar is jam-packed with excellent information. Seminars are presented by authors, medical doctors and industry experts. And best of all, you can pick and choose the seminars you want to listen when it is convenient for you! So listen while you work or use them to train your retail staff! More . . .
The Real Deal by Neil E. Levin
A collection of three to five minute recorded audio presentations presented by Neil E. Levin, CCN, DANLA. A presentation is posted monthly in the NOW Foods Weekly Health E-newsletter and then archived on the NOW website. This collection offers valuable health information to help you understand the real deal about dietary supplements and the supplement industry. More. . .
American Botanical Council Online Herbal Course (fee-based)
REDUCED RATE for NOW Retailers! (SPECIAL PRICING for NOW Retailers -- $49.95, 30% OFF!!)The Herbal Information Course was developed by The American Botanical Council (ABC). The online, self-paced training and certification program is available at http://www.herbtraining.com/ and is designed for anyone who discusses herbs and supplements with customers or patients. After successful completion of the course, participants become certified as an Herbal Information Specialist by ABC and will receive a certificate of completion and a window decal. More. . .
Make your busy day a little easier with the click of a button!
Access downloadable retailer forms and NOW product brochures. Find information quickly about NOW quality and industry initiatives to share with your staff and and your customers, using these online resources!
RETAILER TOOLS
Merchandising and Promotional Tools
Many NOW retailers don't realize that we offer a great selection of merchandising and promotional tools. Check the list of our most popular items. Best of all, almost all of them are FREE! Be sure to add what you need to your next order! More. . .
Product Brochures - The Health Professor
An excellent resource packed with referenced information on a variety of health topics and NOW supplements such as CoQ10 and cardiovascular health or Celadrin® and joint health. Each brochure also includes a full-page listing of related products. Download individual Health Professor Brochures NOW (PDF Format) or call your NOW Sales Rep at 888.669.3663 to order FREE Health Professor Brochures in packets of 25 so you can make them available to your customers! More. . .
Health E-Newsletter Subscription
Sign yourself up or refer your customers to www.nowfoods.com/newsletter for easy-to-read, researched articles on important health issues that empower people to take control of their health. Sign up now!
Content for your store newsletter
Are you looking for great health-related content to publish in your store newsletter or on your website? Take advantage of the information in the NOW Weekly Health E-Newsletter. It's filled with excellent information on topics ranging from the latest research on disease to how to improve health, naturally. Each addition also includes a healthy recipe! This requires that you sign a Republication Agreement.
Health E-Newsletter Promotional Flyer
Download a flyer that you can post in your store reminding your store customers how they can sign up for the NOW Weekly Health E-Newsletter.
The Zimmerman Files
Marcia Zimmerman is one of the natural product industry's foremost authorities on nutrition, wellness and human health. Take advantage of Marcia's expertise and counsel in the monthly posting of THE ZIMMERMAN FILES.
NOW QUALITY - Second to None
Learn more about NOW's commitment to Quality using the resources below. Our philosophy that quality is indeed affordable has endeared us to legions of consumers who value and trust our products. Strong technical expertise, creative leaders in our field, and disciplined quality standards are the reasons we deliver world-class, innovative products and services that will empower people to lead healthier lives.
The Challenge Video
This 6-minute video will demonstrate the quality and commitment that goes into every product we make at NOW Foods. You'll discover that the challenge question is not, "How can NOW claim high quailty and sell at such low prices; rather, the challenge question is "Why are others charging so much?" Learn More . . .
Webinar: How to Determine Product Quality
Listen while you work to NOW Technical Director, Michael Lelah, PhD. as he presents a Webinar for NOW retailers on How to Determine Product Quality. After viewing Dr. Lelah's presentation, you will emerge more knowledgeable and assured that NOW products far exceed the standards and regulations in the industry. In fact, you will learn that NOW Foods is often the leader that sets the standards for the industry. More. . .
The Elements of Quality at NOW
An interactive periodic table representing the Elements of Quality that go into every NOW product. With so many brands in the marketplace, we understand how difficult choosing a line of dietary supplements can be. At NOW Foods, we're driven by offering science-based products, designed with your health in mind. Our Elements of Quality truly define the standards that we live by.
Making Quality
NOW's analytical chemists are widely recognized as being among the industry's best and most accomplished. One of our leading researchers, Dr. Joseph Zhou, is credited with developing the most accurate quantitative testing method for SAMe, a dietary supplement held from the market for years due to its poor stability and lack of reliable extraction and separation methods. Meet our Team . . .
Quality Dept. Product News from NOW
A most excellent resource of current and archived articles written by our research teams on a variety of quality-related issues from excipients to product formulations to testing procedures. More . . .
REGULATORY ISSUES
Resources that will keep you up-to-date on the latest regulatory issues affecting our industry. Find rebuttals to negative publicity in the marketplace from NOW's Truth Advocate, Neil E. Levin. Protect our industry by taking action when necessary on important industry issues that affect both retailers and consumers.
Advocacy Center
NOW's Truth Advocate, Neil Levin. CCN, DANLA is a 20-year industry veteran who responds to the issues that arise in the supplement industry. Voice your opinion on critical issues in the natural product industry and take action when necessary! More. . .
Take Action on Industry Issues
With several critical industry issues at stake, it's hard to find all the facts in a single location. Depend on the Natural Products Association to provide you with the latest information ranging from local to international topics affecting the dietary supplement and natural products. More. . .












